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Writing skills for consultants
A one-day workshop to help consultants to write in the most effective way: with a clear purpose, a persuasive story and a highly readable style. This course is endorsed by the Institute of Consulting and contributes 7 hours CPD.
Course description
Many consultants have had the experience of reluctantly working at midnight because they have to re-write a document. It's no surprise that documents need such high standards. A good report will convince a client to take action where a poor document may fail. Also all readers tend to use the quality of proposals and reports to judge the professionalism of a consultancy team. The workshop starts with a discussion of the natural abilities everyone can bring to writing and there are exercises throughout the day to build confidence. The content of the writing skills course covers the three essential elements of good writing:
- Defining the aims of a document in terms of the desired result: who are the readers and what do we want them to do or believe
- Creating a structure that tells a compelling story and holds the client's interest. "Storyboarding" is the essential tool here
- Writing in a style that appeals to the busy manager skimming the headlines and the critical reader of every detail; some simple techniques and essential rules
We regard writing as a craft skill, something that needs practice to develop performance. So, the focus of the training is on activities by the consultants both during the workshop and back at the desk. This course is designed for consultants who want to write better and to spend less time doing it.
Duration
1 Day
Book a place : +44 (0)20 8642 9568
What our clients say about our courses
Thanks once again for a really strong program, which exceeded my otherwise high expectations.
We used your techniques and advice learnt on the course to guide us (both in the sales process and throughout the project) and it has been a resounding success!
It is the first course I’ve attended in a long time where the pitch/pace of the course felt right. The course was sufficiently interactive and interesting enough to retain my interest/attention. In fact, it was a surprise when breaks and lunch were announced.
Elevation Learning is an approved training centre for the Chartered Management Institute and endorsed training provider for the Institute of Consulting.
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